Whether you know it or not two major events occurred today that represent a true step forward (at least in my own mind) in the evolution of the Internet (Michael made me capitalize it) as a truly valuable medium occurred today. While the heavyweights in the industry were debating the future of Web 2.0 at the conference in San Francisco, I learned that Twitter had verified that the handle @TigerWoods was really Tiger Woods and that my bank had noticed that my kids' savings accounts were eligible for a "free" upgrade to a higher interest rate.
As to the likes of Mark Zuckerberg, John Doerr and other heavyweights I await their prognostications with bated breath...as I will forget them as soon as I read them. But will I ever forget that Tiger is back on Twitter or that this change in interest rate (which would have an impact of approximately $.01 per year)? No! Never! Why? Because they remind me of the distortions of notion of real value being delivered by this medium and create noise where there is no need. That my bank actually employs people to call account holders to let them know that over the next one hundred years each of my two daughters can see their net worth rise by $1.00, makes me wonder what other real opportunities that I am missing.
Don't get me wrong--I am a big fan of Tiger Woods. I am a golfer at heart and I admire his accomplishments in the sport. But I don't see him either as a moral compass or his personal problems as a sign of the decline of our society. I see him for what he is--an athlete, an entertainer and a troubled human being. But nothing that he has done--or will do--relieves of me from any my responsibilities as a citizen or a parent. So I guess we aren't done yet. And Tiger can have that extra $1.00 over the next hundred years.
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